About NBC Stay Tuned

NBC News launched NBC Stay Tuned in 2018, a twice-daily news show on Snapchat. Each episode is three minutes or less, covering topics ranging from daily news to breaking news, including the Olympics, presidential elections, pop culture, and other important national or international affairs.

What’s unique about StayTuned

• 11 million Subscribers on Snapchat

• Nearly 1 million viewers per episode

• Gen Z audience, 91% are under the age of 35

• Average of 138 million unique visitors

• 42 million video views across platforms
  

Role

Worked as a motion designer on the team, and providing art directions for certain projects.

• Fast paced, high volume, deadline-oriented environment ✔️

• Pixel-perfect attention to design detail ✔️

• Storytelling ✔️

We also make fully animated explainer shows on the weekend, covering topic including world crisis, education, and history. I provided art directions and creative deliverables of these following episodes.